Strategy and Competition Part B

-Please check assignment brief.
-Check marking scheme
-Check assignment word document for further readings (there are links)
– the other PDFs are lecture notes that can also help
– 2500 words excluding appendices, tables and references
– Please use a lot of graphs and tables for illustration
– use critical discussions, not story telling, more of a critical discussion of the topic, dig deep into the topic to reach the point.

A major question in strategic management and business strategy is how firms create dynamic capabilities to grow, achieve cost leadership, create competitive advantage and respond to market changes. The recent literature emphasises the role of internal factors such as structured management practices. Increasing evidence suggests that management practices drive productivity, the ability to recruit and maintain a high- quality workforce, the ability to match workers to appropriate jobs, and optimal allocation and coordination of resources. The assignment requires you to develop an understanding of this literature and applying your insights to improve the performance of the firm where you are employed.

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