The purpose of this individual assessment task is to assess your knowledge of strategy theory, and your ability to communicate strategic analysis in written form. For this task you are required to write an individual essay (2000 words +/- 10%) addressing the following question:
Why do organisations need to align their business level and corporate level strategy with their vision and mission? What are the most significant challenges organisations face in their alignment of strategy?
This question should be answered in a persuasive essay format, with an introduction, body, and conclusion. Please do not use headings in your essay, nor a table of contents. Page numbers, however, must be included, along with a reference list on a separate page. Format your essay in a 12-point font
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