Why do analysts and decision makers have a hard time believing OSINT is a valuable collection discipline?

Questions:

How has the mentality changed in the IC regarding OSINT according to Umphress?
Why do analysts and decision makers have a hard time believing OSINT is a valuable collection discipline? Give real time examples from current events that support your assumptions.
Which reading this week did you find most interesting and important. What resonated with you? What are 2-3 key lessons learned from it?
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