Watch the Above Video and discuss the following
1. Why are airlines at the bottom of profitability according to Porter?
2. What is one takeaway you have from this video that you found useful
3
Watch this Video and Discuss:
This video lists 5 reasons why it is important to have not just a Global Strategy but also a Local strategy. Please discuss at least one of these reasons and give an example.
4
This case study is a great example of how a well established company can still fail when entering a new market. What went wrong? What could they have done differently ?
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