1. What was your firms overall strategy from the beginning? Did your strategy change during the simulation?
2.Going forward, what is the single major strength of the firm that new management could leverage?
3.Explain the importance of at least one part of the marketing mix. Reference the way you specifically used it during your run in the simulation. Please label each section = E.g. Product Strategies, Promotional tactics, etc.
4. Is there any area of marketing you wish you had concentrated on more? Why?
5. What were the learning opportunities for you in this simulation?
I uploaded example file and the other file is information about the assignment
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Prepare paper’s thesis to be on what makes people happy.
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Write a final paper. This paper should be about 12 pages doubled-spaced and should be submitted through canvas by the date of the final. You have broad discretion to choose a topic of your own, so long as it falls within the general theme of the course.
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