What are the criteria that Cass should use to evaluate each option?

What are the criteria that Cass should use to evaluate each option? Which option represents his best opportunity?https://www.investopedia.com/financial-advisor/esg-sri-impact-investing-explaining-difference-clients/

https://www.investopedia.com/portfolio-construction-4689785

https://hbr.org/2019/01/the-state-of-socially-responsible-investing

https://www.investopedia.com/terms/a/alternative_investment.asp

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