Read Case 2: Uber: Leading the Sharing Economy and answer the following question (s) in an APA style paper, using calculations where necessary to provide support.

Read Case 2: Uber: Leading the Sharing Economy and answer the following question (s) in an APA style paper, using calculations where necessary to provide support.

Your answers for the case should be double-spaced, using Times New Roman (12) font. Citations or references are required. You need to answer the following questions:

Complete an eight-force analysis (based on Porters five forces, plus market size, market growth, and regulation) of the taxi industry in 2009, when Uber was just starting out.
How did Uber leverage a hub-based model to capitalize on a sweet spot opportunity?
Identify and organize individual elements of the value chain and discuss how each element adds value while also cutting cost.
Which generic business model did Uber emulate?
Identify the critical resources and activities Uber used to meet the desired customer outcomes.
Identify and develop the core objectives the company needed for initial success, including the metrics that would signify that the model was likely to gain traction (hint: Follow the simple rules for the value-based model).

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