Choose a large retail chain in the clothing industry with both conventional stores and Internet sales, and after studying its operation, answer the following questions:
1. What operational improvements need to be taken now to improve competitiveness?(20%)
2. Is it possible to abolish traditional stores while maintaining only online sales? What are the comparative operational differences between a mixed operation and an exclusively online operation? (20%)
3. Where are their online business’s possible operational problem areas, now and in the future? (20%
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