Long-term objectives are defined as the result a firm seeks to achieve over a specified period, typically five years. They should be flexible, measurable over time, motivating, suitable, and understandable.
For this discussion, discuss your company or select a company and research their annual report. Summarize 2-3 of the companys long-term objectives. Explain how each long-term objective is flexible, measurable over time, motivating, suitable, and understandable.
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