Describe the chief elements of the companys business strategy and business model.

Strategy Journal Entry 1

Strategy Journal Assignment Directions for all Modules:
Each of you will maintain a strategy journal for the course. The strategy journal will be developed each week and will serve as your outline for your final strategy paper.

Journal entries must include citations for cited work and references following APA format.

To get started:

Select a company that you would like to use as the company for strategic change. The company can be the one you are working for today or have worked for in the past. The suggestion is that you use a publicly traded company so you can have access to the 10K company reports. If you are using the organization you are working for today or in the past, please make sure you have access to all the financial and organizational information you will need to be a successful consultant. Do not choose a privately owned company unless you have access to the data that is required for this assignment.
Note to students:
Using your own company, if the critical information (i.e., financials, etc.) is highly recommended.
Companies Excluded from Strategic Development Projects are: Apple, Disney, McDonalds, Netflix, Toys R Us and any companies you used for BUS4210.
Your role: You are a consultant that has been hired by the company to address issues associated with their current strategic direction.
Each week you will be assigned strategy journal components to complete.
Utilize the Strategy Journal Template Download Strategy Journal Templates your document for updates.
You will post in the discussion board or review in class each strategy journal section as part of engagement throughout the course.
Strategy Journal Entry 1

Provide the name of the company you would like to use as your Strategy project. List the name with a brief description of the company history and products and services.
Provide the reasons why you have chosen this particular company.
Describe the chief elements of the companys business strategy and business model.
Describe the companys current mission and vision and goals/objectives. Provide your analysis of these elements based on our strategy textbook guidelines.

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