Question to Answer:
There are two major ways to practice evidence-based management analytics and experiments. Describe a situation in your professional life where you believe one of these methods could provide valuable information but where they are not currently being applied. If you decide on an analytics approach, please describe how you would collect the data as well as address the causation question. If you decide on an experimental approach, please describe how you would design the experiment and handle issues of external validity. Whichever method you choose, describe how statistical significance would be used.
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