Explain why infographics are visual communication tools that use pictures, minimal textboxes, sometimes hyperlinks, space, and color to effectively and efficiently spread a message.

Explain why infographics are visual communication tools that use pictures, minimal textboxes, sometimes hyperlinks, space, and color to effectively and efficiently spread a message. Infographics are tailored to the experience, crafted for a specific reason, and are used to reach multiple audiences.

Describe the profile of your primary target market.

Determine which target market or markets your company is best positioned to serve. Describe the profile of your primary target market. Consider the needs of your target market and establish a positioning strategy. Craft a positioning map to visually display the key benefits and competitive alternatives.