Choose an international market (country) to research for potential entry

You are to take on the role of International Brand Manager of one of the following British brands as part of a review to expand into a new international market from the UK:

Sentia Drink (British non- alcoholic) https://sentiaspirits.com/

Choose an international market (country) to research for potential entry
You are to produce a 2000 word academic portfolio for your team which offers a critical international market analysis of your chosen international market. Your portfolio should identify how attractive that international market and customer base is for your product to help inform potential market entry strategy.

PLEASE NOTE: THE COUNTRY CHOSEN NEEDS TO BE SPAIN.

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