What companies or industries utilized this innovation to gain market share?

Write a minimum 8-page paper on the chosen innovation topic (70% of grade)
REQUIREMENTS:
a) How did the innovation you chose come about? (History, founder, circumstances)
b) What companies or industries utilized this innovation to gain market share?
c) Clear Definitions
d) Business Examples (e.g., case studies, newspaper articles, magazine stories)
e) Pros/Cons
f) What did this innovation lead to (any other new innovations?
g) What is next? (What does the future hold?)
h) Lessons Learned – what mistakes or problems were a result of this?
i) Your opinion and recap
j) Bibliography and all quotes footnoted (not to be included as part of page minimum)

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