Incident 1: UNC Academic Scandal: video press release/print press release
http://media2.newsobserver.com/content/media/2017/7/26/UNC-2nd-Suplemental-Response-to-2016-2nd-Amended-NOA-07-14-2017.pdf
https://www.youtube.com/watch?v=XPg4pGGu1e4
Create a summary of each type of press release for your chosen incident.
Describe the positive and negative aspects of each press release, discussing what works in terms of connecting to the reader/viewer.
What changes would you make if you could re-create each press release?
Last Completed Projects
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