TOPIC:
Explain how advertisers sell products by using the ideas associated with one of Aristotles traditional rhetorical techniques (Ethos, or Pathos or Logos) discussed in Hirschbergs The Rhetoric of Advertising
Papers must be typed and double-spaced.
Use 1 inch margins, and no larger than a 12 font.
Use black ink and Arial or Times New Roman.
Attention to correct grammar and sentence structure
MLA parenthetical citations
Four or more complete pages of text
One Works Cited page containing at least 5 entries
No dictionaries, encyclopedias, or religious texts, please.
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