Throughout the course you have used the concepts and tools of strategic management to analyze case studies and respond to them with your recommendations. Your final project will draw upon this experience, and you will write an original analytical report and make recommendations to the CEO of a company.
Your report and recommendations will be based on one of the three scenarios listed below. Your report will require you to do independent research (primarily on the Internet), formulate positions on particular issues, and to justify those positions in a formal document prepared for your target audience. Thus, the production of your report will require critical thinking and your final draft should display good communication (persuasive) skills.
SCENARIO SELECTED:
Given the likelihood of huge cuts in the procurement of military equipment by the U.S. government over the next 10 years, recommend to the CEO of Lockheed Martin how the company should prepare for the loss of its most important customer.
Last Completed Projects
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