Define and draw an illustration of the customer benefit package, and state TASs mission, strategy, and rank order of competitive priorities.

1. Define and draw an illustration of the customer benefit package, and state TASs mission, strategy, and rank order of competitive priorities.
2. Identify and briefly describe the eight design features, described in Sections 5.4 and 5.5, of (a) the service-delivery system and (b) the service encounters.
3. Identify and briefly describe five processes TAS stores use and their relative importance.
4. Given your analysis of the survey data, what opportunities for improvement, if any, do you recommend?
5. Summarize your final recommendations to the CEO.

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