Tesco utilized various international entry mode strategies in Ireland and France. Discuss each strategy used in each country. You are also required to discuss the benefits and risks of the strategies included. What international entry mode would you suggest apart from the one (s) being utilized in the Irish and French market?

Please read file attached and answer question 1& 2
Question 1:
Tesco utilized various international entry mode strategies in Ireland and France. Discuss each strategy used in each country. You are also required to discuss the benefits and risks of the strategies included. What international entry mode would you suggest apart from the one (s) being utilized in the Irish and French market?

Question 2:
Summary of companies background information. Information on company understudy. You are not simply copying all the information from the case; paraphrase in your own words and make relevant links to areas to be addressed in the paper. Not more than 200 words

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