Write a 1-2 page essay answering the following question and use key terms and information found in the chapters we went over this quarter. You must use at least three key terms or subjects (along with citations to the powerpoints or chapter from our book) in order to receive full points.
Why is it so important to personalize an ad for a specific target persona?
(Use much explanation, justification, and specific examples to prove your point and fully answer this question. This will be run through turnitin so make sure this is your own individual work.)
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